Get MacBooks at a Prime Day discount before Apple’s new price hike kicks in

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Get MacBooks at a Prime Day discount before Apple's new price hike kicks in

Apple recently increased prices on Macs and iPads in response to the rising cost of memory chips, in the middle of Amazon Prime Day. That means that existing discounts (even small ones) on Apple laptops like the MacBook Neo, MacBook Air, and MacBook Pro have become the best deals.

As an example, the 13-inch MacBook Air M5 that used to start at $1,099 and is currently on sale for $949 will carry a total retail price of $1,299. That initial $150 discount just became a $350 savings compared to Apple’s upcoming pricing.

There’s no guarantee how long the current sales will hold, and no word on whether major laptop retailers like Best Buy, Amazon, Costco, and others will reset all their Mac prices to reflect the increase. But that means if you’ve been thinking about buying an Apple computer soon or are on the fence about buying one, you’d better make a move while you can.

Fortunately, there are a number of sales available that you can take advantage of. We describe all the deals we can find below.

$590

Apple’s most affordable laptop, with a 13-inch display, A18 Pro chip, 8GB of RAM, and a Touch ID fingerprint sensor. Read our review.

The foundation 256GB MacBook Neo retails for $589.99 at Amazon and Costco. Normally that would be a small $10 discount, but since Apple raised the base price of the Neo to $699 it’s now $110 off. I 512GB version with Touch ID it’s $689.99 ($110 off the new price) at Amazon and Costco.

$949

The Apple 2026 MacBook Air has an M5 chip and starts with 512GB of storage which is faster than previous generations. It’s still as good as ever despite the lower price tag. Read our review.

The foundation 13-inch MacBook Air with an M5 chip, 16GB of memory, and 512GB of storage is $949 at Amazon, Best Buy, and Costco. That’s a better price than the $1,299 Apple charges now. I 15-inch Air the same base configuration is currently on sale for $1,149 (and $350 off its new price) at Amazon, Best Buy, and Costco.

As good as the Neo is, the Air is still Apple’s best all-around laptop. Its balance of performance, battery life, and portability is unmatched. And for $949 or $1,149 you get a laptop that should last you the better part of a decade for what is sadly now such a good deal.

2025 MacBook Pro M5 14-inch marble bar top with a black mirror behind it.2025 MacBook Pro M5 14-inch marble bar top with a black mirror behind it.

$1549

Apple’s 14-inch M5 MacBook Pro takes everything we loved about the M4 model — including all-day battery life and a 12-megapixel webcam — and improves upon it with the M5 chip. It also offers faster storage and a 10-core CPU / 10-core GPU that is up to 3.5x faster in AI tasks. Read our review.

The foundation 14-inch MacBook Pro with M5 chip it’s my favorite sweet spot for Apple’s range if you regularly create content but can’t understand paying the very high prices for the M5 Pro / M5 Max. It retails for $1,549 ($450 off Apple’s new MSRP) at Amazon, Best Buy, and Costco. The updated 2026 base model comes with 16GB of RAM, 1TB of fast storage, and has more ports. It’s a decent step up from the MacBook Air, but paying Apple’s new $1,999 price tag makes it even more out of reach than it was.

$2034

The M5 Pro and M5 Max models of the latest MacBook Pro deliver exceptional power and speed, making them ideal for creative work while offering superior battery life. Read our review.

The high-end M5 Pro and M5 Max MacBook Pros come in 14-inch and 16-inch sizes. Here’s a list of what the individual base setups are starting with Apple’s new prices, and what you can buy right now:

  • 14-inch MacBook Pro with M5 Pro (15-core CPU / 16-core GPU, 24GB, 1TB): $2,034 ($465 off the new price of $2,499) at Amazon and Best Buy
  • 16-inch MacBook Pro with M5 Pro (18-core CPU / 20-core GPU, 24GB, 1TB): $2,494 ($505 off the new $2,999 price) at Amazon
  • 14-inch MacBook Pro with M5 Max (18-core CPU / 32-core GPU, 36GB, 2TB): $3,299.99 ($800 off the new price of $4,099) at Amazon or $3,319 at Best Buy
  • 16-inch MacBook Pro with M5 Max (18-core CPU / 32-core GPU, 36GB, 2TB): $3,649 ($750 off the new $4,399 price) at Amazon

Of course there are many different configurations of the current MacBook Pros out there, with RAM and storage upgrades going up to insane amounts – too many to list neatly without being powerful. But even the basic configuration of all the above models is very good.

Someone who uses an M4 MacSomeone who uses an M4 Mac

$1149

The latest version of Apple’s all-in-one desktop computer has an M4 chip and support for Apple Intelligence. Unlike its predecessor, the base model now offers 16GB of RAM by default, as well as a new 12-megapixel web camera. Read our review.

The M4 Mac from 2024 goes from a starting price of $1,299 to $1,499. You can still find the base model with 8-core M4 chips, 16GB of memory, and a 256GB SSD in various colors for $1,149 ($350 new price) at Amazon, Best Buy, and Costco. A 10-core M4 Mac with four Thunderbolt 4 ports instead of just two is $1,349 ($350 new) at Best Buy and Costco.

We may not all agree on why the 24-inch iMac still exists or who needs it, but it’s a lovely all-in-one computer. And the Mac Mini is out of reach thanks to the AI ​​bros and their OpenClaw agents. Whomp.

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